Google’s “See What’s In-Store” Program for Local Pet Retail Stores

If you run a pet retail store, then you need to make sure that your name gets in front of as many local pet parents as possible. This is where Google’s new “See What’s In Store” program can help. This program is designed to turn live inventory into certain keywords for local searches. Therefore, this is one of the most powerful tools available to your pet retail store.

What Is the Google “See What’s In Store Program”?

The Google “See What’s In Store” program is a new feature that allows businesses, including pet retail stores, to upload their inventory from their brick-and-mortar stores directly to their Google My Business page. Google is able to take the product feed from the physical store and disperse it across all of its platforms. This includes images, shopping, maps, and more. Therefore, this provides users with outstanding exposure to countless consumers who use Google to find products and services. Therefore, this can help your pet retail store announce its inventory to the world, bringing more local pet parents to your physical and digital storefronts.

Improve Your Local SEO Rankings

If you run a pet retail store, you would like your store to show up at the top of the list when someone conducts local searches. The good news is that participating in the Google See What’s In Store program can significantly improve your local search results page rankings. Furthermore, if you participate in this program on a regular basis, you might even have a shot of landing in the Google 3-Pack at the very top of the list. This provides your local pet retail store with promoted reviews, a Google map pin, and even an image of your pet store from your Google My Business profile. Clearly, participating in this program will help you get your website in front of local pet parents.

Upload More Products for Better Results

Even though the See What’s In Store program from Google it’s still relatively new, there are numerous businesses scattered across multiple industries that have already seen their online visibility, rankings, and website traffic improved by participating in this program. Every single product that a pet retail store uploads into the program has a chance of providing a massive keyword boost for specific terms and phrases.

Therefore, if your pet retail store has certain products and services that it would like to promote, consider uploading all of these into the Google See What’s In Store program. When this is combined with the free exposure that comes from Google just for participating, the Google See What’s In Store program should be at the top of your priority list if you run a pet retail store. This can help you get your business in front of the eyes of those many local parents as possible.

Leverage the Power of the Google See What’s In Store with the Help of Nextpaw

At NextPaw, we are here to help you get your pet retail store on the map and the Google See What’s In Store is one of the tools we use to do that. Contact NextPaw today and take a free tour of our products and services!


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